News and Insights

Zentility interviewed Lori Rader, a Director at FirstEnergy Advisors, who spoke on her years of experience working in the energy industry, as well as the challenges of building a spin-off energy brokerage firm in a volatile market.

I wanted to provide some insight into the markets as of recently as well as some short-term outlooks. In summary, the natural gas supply is tightening...

Advances in digital technology have not only made consumers’ lives better but have also introduced improvements to industries like financial services, insurance, and real estate.

The pandemic has accelerated digital transformation, whether energy brokerages are ready to embrace it or not. For instance, sales reps are now engaging and executing deals via digital tools.

Digital transformation is sweeping across industries as our ways of working and doing business shift. Companies – along with their investors and stakeholders – are increasingly paying attention to and publicizing their environmental, social, and governance (ESG) goals and policies.

Low levels of predictive maintenance on existing infrastructure often leads to higher operational business costs and lower customer retention rates. Manually reaching out to multiple suppliers for every single RFP is an antiquated process.

ECMs (Energy Conservation Measures) usually focus on reducing the demand for energy within the building. One area that is often under-analyzed or completely ignored in an energy audit is the utility (or supply) side.

There’s always a competitor ready to convince your customers to switch. Companies often neglect new or long-established relationships due to limited resources – even though it’s exponentially more expensive to acquire new customers than retain them.

These are unprecedented times, and there is no question that businesses of all sizes are facing a significant shock to the way they manage internal operations and engage their customers. What’s more, this global health crisis is going to get worse before it gets better.

So, you’ve found a better rate for your electricity outside of your utility company. You could potentially save thousands of dollars every year by making this switch.